ABOUT
Christie Calahan
Marketing Growth & AI Strategist
I help organizations find smarter ways to grow — combining more than 20 years across business strategy, marketing, data, technology, and creative execution with advanced training in AI and machine learning.
$10M → $50M
Revenue growth driven for ELB Learning
8x
Average return on marketing investment
$1.9M
Incremental billings from a New York Times campaign
265%
More qualified opportunities surfaced by an AI system I built
20+ years of driving growth
My experience spans SaaS companies, growing businesses, nonprofits, global advertising agencies, and organizations including The New York Times. I’ve led marketing departments, repositioned brands, built customer acquisition programs, integrated acquired companies, and turned disconnected marketing systems into measurable growth engines.
Today I combine that experience with advanced training in AI and machine learning. I have completed two MIT certificate programs — No-Code AI and Machine Learning and Applied Agentic AI for Organizational Transformation — and I help organizations find practical ways to use AI, automation, customer data, and human judgment to uncover opportunities and improve growth.
For Goldson Construction, I helped develop an AI-powered opportunity intelligence system that lifted the number of relevant business opportunities identified for the company by 265%, while reducing the manual work required to find and evaluate them.
My strength is seeing the entire growth picture — and helping bring it to life. I move between business and marketing strategy, creative direction, customer acquisition, analytics, technology, and hands-on execution. Whether I’m building a growth strategy or designing an AI-enabled workflow, I help you find a smarter, more practical path forward.
In other words, I help you find your lane forward.
Let’s find your lane
A short conversation is usually enough to tell whether there’s a fit — and where the fastest wins are.